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The How of Business - How to start, run & grow a small business.

The HOW of Business is a weekly podcast for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, or interview an existing business owner or business service provider. Our episodes are about 30 to 45 minutes in length, and are hosted by Henry Lopez and David Begin who share the knowledge and experience they have acquired over their corporate and entrepreneurial careers. We will release a new episode every week on Monday mornings.
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The How of Business - How to start, run & grow a small business.
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Now displaying: May, 2016
May 30, 2016

Online Marketing and Social Media expert: Janay Oliver, founder of My719Moms.com. Janay shares her insights and knowledge about online marketing and social media practices for small business owners.

May 30, 2016

How do you deliver Remarkable Customer Service? We discuss and define Remarkable Customer Service, including tips and techniques for delivering it consistently in your small business. 

May 23, 2016

Live Streaming (Periscope, Facebook Live, etc.) & Online Marketing Expert Alessandra Colaci interview. She shares her entrepreneurial journey and expert marketing advice for small business owners. She is the founder of Influence Buz, which helps businesses increase their reach and collaborate with influencers to develop unique content for live streaming, social media, and online marketing.

May 23, 2016

Call to Action marketing and advertisement methods we have applied at our small businesses, including direct response ads, direct mail, and other marketing techniques. 

May 23, 2016

Franchising expert and small business owner: Kit Vinson, co-founder of FranMan, specializing in developing Operations Manuals for franchisors. Kit shares his entrepreneurial journey and valuable advice for businesses considering franchising their concept.

May 16, 2016

Online and Social Media Marketing and how we have used it to start and grow our small businesses.

May 16, 2016

Marketing and business development expert: Tom Nunez, President Elect of the Dallas Fort Worth American Marketing Association. Tom has many years of expertise in marketing and business development and has led various organizations and his multiple entrepreneurial ventures.

May 9, 2016

Small business owner shares his story and transition from corporate world to entrepreneur: Steve Alexander, owner of Private Water Fishing a member-based fishing club that offers a superior outdoor experience and some of the best bass fishing in Texas! Steve shares his experiences with becoming his own boss and managing his successful small business.

May 9, 2016

Business partnership success & challenges...we share our experiences with partnering, why we prefer to partner, and some tips for doing so successfully.

May 2, 2016

Franchising attorney shares tips and advice for small business owners: Earsa Jackson, an attorney and partner with Strasburger and an expert on franchise law. Earsa shares some valuable knowledge and tips for businesses that are considering offering franchises.

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